Mission Identity 01
Armenia · 2026

AI adoption,
while others debate it.

Five days in Yerevan for business owners and C-level executives who want to leave with a working AI implementation plan — built from the cases of operators, not the slides of consultants.

Dates
19 – 23 July2026
Format
5 days / 4 nightsEnd-to-end hosted
Cohort
25 maxClosed cohort
Venue
YerevanArmenia
01Why now

From AI hype
to measurable ROI.

Eighty percent of leaders know AI will reshape their market. Between that knowing and actually implementing lies the gap where companies lose years. Five days, designed to close it.

01 — The execution gap
~40%

Of SMB AI initiatives deliver zero measurable results.

Most teams pilot AI tools, never operationalise them, and quietly write off the budget. Our program is built around what actually ships — playbooks tested in live businesses, not strategies tested in slide decks.

02 — Peer-level access
25

Owners and C-level. One table. No audience.

A cohort of 25 from different countries and industries means every participant works directly with every practitioner — and with every other operator at the same level of decision-making.

03 — Adoption, not awareness
3

Concrete AI moves to ship in the next 30 days.

You leave with a personal AI Adoption Plan — three prioritised moves with rationale, sequencing and KPIs, built with practitioner feedback. Ready for your team Monday morning.

04 — Armenia as context
1,000+

IT companies. Serious operators. Focused environment.

Yerevan provides the setting — a live tech ecosystem (Krisp, PicsArt, ServiceTitan, Podcastle) and a focused environment removed from daily noise. The country is the context, not the product.

02Format

A closed room for decision-makers. Not a conference.

Every element of the program is engineered for one outcome: each participant leaves with an executable plan, not a folder of slides. That's why the cohort stays small, the practitioners stay accountable, and the days stay structured.

AI Adoption Mission

  • 25 owners and C-level — filtered by seniority
  • Practitioners running AI in real businesses today
  • Networking is the structure, not the break
  • Workshop output: your own AI Adoption Plan
  • Within 30 days: measurable change in the business
03Confirmed practitioners

Operators who run AI in their business
today — not speakers-for-hire.

Every practitioner runs AI in a real P&L. They come with deployed playbooks, live dashboards and ROI numbers — and they share the mistakes that came with them. Four confirmed leaders, complementary expertise across the full adoption arc.

Bharath YadlaBY
Global keynote

Bharath Yadla

Strategic Advisor, Office of the CEO

Workato · Silicon Valley

Creator of the SCORE-AI, RRR and AURA agentic frameworks. 28+ years scaling enterprise AI and GTM at Fortune 500. Featured in Forbes BDC and Fast Company. PG Dip in AI, University of Oxford.

Enterprise AI adoption — what actually moves the needle.

Venkat KamVK
AI founder

Venkat Kam

Founder & CEO

Revinci.ai · Silicon Valley

15+ years in revenue infrastructure at Salesforce, Visa, Workday and Nokia. Now building agentic billing for AI-first companies — pricing, margins and the unit-economics math founders typically miss.

AI agent economics — pricing and unit economics for AI-first businesses.

Nikolay KovalenkoNK
Adoption lead

Nikolay Kovalenko

Sr. WW Project Manager · AI Adoption Lead

Lenovo · Fortune Global 500

14+ years driving enterprise AI adoption across global Lenovo teams. Persona-based enablement, champion networks, change management and KPI-led iteration. PRINCE2 certified.

From AI deployment to daily habit — the 5-principle adoption framework.

Levon GaribyanLG
Armenia case

Levon Garibyan

CEO & Co-Owner

Waterlok LLC · Aparan Spring Water · Armenia

Scaling Armenia's manufacturing through AI-driven workflows and data-led operations. Saïd Business School, University of Oxford. Member of the Armenian Institute of Directors.

AI in real manufacturing — from dashboards to autonomous workflows.

04What participants leave with

Eight points of value:
outcomes and how you get there.

Every element of the program is engineered around one outcome: participants return with a working plan, fresh connections, and a toolset they can put to use the following week. Four outcomes, four experience drivers.

Outcomes — what you take home
1

Personal AI Adoption Plan

Three prioritised AI moves with rationale, sequencing and KPIs — built with practitioner feedback. Ready for your team Monday.

2

Practical playbooks

Live walk-throughs of dashboards, workflows and ROI numbers from active operators. Implementation guidance, not slideware.

3

Curated peer network

25 owners and C-levels from different countries and industries. Decision-makers only. Partnerships that last past the mission.

4

Alumni community

Closed post-event club. Follow-up sessions, peer-led case exchanges and priority access to future Armenia Privately events.

Experience — how you get there
5

Practitioner 1-on-1s

Reserved time slots with each practitioner on your specific problem. Tailored answers — not generic advice.

6

Demos and hands-on

Working sessions, not lectures. Build, test and pilot AI tools during the program.

7

Focused environment

A working setting removed from daily noise. Armenia provides context — focused operators, no calendar interruptions.

8

Full-service experience

Armenia Privately handles every detail — airport meet, hotel, transfers, agenda, meals. You arrive to work.

05What we cover

Six priority AI directions —
where the ROI is.

The program content is built around the six areas where our audience needs AI most. Each direction is anchored to a confirmed practitioner with real deployments behind them.

#1 Demand

Marketing and Customer Acquisition

Content generation, ad automation, personalisation, A/B testing. The #1 SMB AI use case by adoption.

63% adoption rate by function
High ROI

Sales and Pipeline Management

Lead scoring, CRM analytics, automated follow-ups. AI lifts qualified leads by 50%+ and cuts call time meaningfully.

50%+ lead lift · 60–70% call-time cut
#1 Priority

Data Analytics and Decision-Making

Dashboards, anomaly detection, demand forecasting. The single highest-priority AI use case named by SMB leaders.

60% rank this their top priority
Quick win

Customer Service and Support

Chatbots, voice assistants, ticket routing. Fastest path from rollout to measurable customer-experience gains.

95% report quality lift · 92% faster response
Cost saver

Operations and Process Automation

Document handling, inventory, routing, workflow automation. Directly visible in margin and cycle-time KPIs.

20–30% reduction in operational cost
2026 trend

HR, Training and Team Management

AI-powered onboarding, personalised learning paths, talent retention. Critical amid persistent labour shortages.

Highest 2026 priority shift
06Program · 5 days / 4 nights

Three intensive working days,
bookended by arrival and finale.

Days 2 to 4 are the working core — keynotes, case sessions, workshops and practitioner 1-on-1s. Day 1 is arrival and the first table; Day 5 is a cultural finale before departure.

Day 01 · 19 July
Arrival

Arrival & Welcome

Personal airport meet & hotel check-in. Evening bus tour of Yerevan — Cascade, Republic Square, the historic centre. Welcome dinner with a national ensemble — peer introductions and program kickoff.

Day 02 · 20 July
Strategy

AI Strategy

Map AI to the specific decisions and processes in your business. Bharath Yadla on what enterprise AI adoption actually looks like at Fortune 500 scale. Nikolay Kovalenko on the adoption framework that makes deployments stick. Levon Garibyan on AI in real manufacturing. Workshop output: a draft direction map for your own company. Evening: winery dinner.

Day 03 · 21 July
Action

Action Plan

Walk away with three concrete AI moves to execute in the next 30 days, validated 1-on-1 with each practitioner. Personal AI Action Plan workshop with KPIs and sequencing. AI Tools masterclass. Evening: closing ceremony with certificates and a farewell BBQ picnic outside the city.

Day 04 · 22 July
Economics

Monetization

Understand the unit economics of AI in your business — pricing, margins, ROI. Venkat Kam on the financial side of AI-first companies; Bharath Yadla on AI in marketing, sales and growth. Workshop output: an adoption roadmap with KPIs. Panel discussion with all four practitioners. Evening: Lake Sevan and a lakeside dinner.

Day 05 · 23 July
Glimpse

A first taste of Armenia

Garni Temple (1st century AD) and the Symphony of Stones. Geghard Monastery — UNESCO-listed, carved into the rock. Traditional Armenian lunch in the mountains. A short, deliberate glimpse of the country — just enough to make you want to come back. Individual airport transfers throughout the afternoon.

07Who this is for

Owners and decision-makers.
Nothing in between.

Participant profile
Role
Owner, CEO, COO, CFO, CTO, CDO
Company size
10 – 500 employees
Geography
Middle East, CIS, EU, USA
Industries
E-commerce, retail, manufacturing, logistics, HoReCa, hospitality, education, professional services, media, healthcare
Motivation
Embedding AI in operations; intimate peer network; measurable adoption outcomes
"I don't need lectures. I need real numbers from people who've done it."

Then you'll find here what conferences don't offer: practitioners with their own P&L, willing to show specific before-and-after metrics — and peers willing to exchange experience without the NDA theatre.

Only 25 seats · Curated cohort
08Armenia in numbers

The setting, not the product.

Yerevan was chosen as a working environment. Engineering density rivals smaller European tech capitals; the cultural warmth is in a different league entirely; and the time-zone keeps you reachable for Europe, the Gulf and Central Asia.

1,000+

IT companies operating across Armenia

4

World-class products:
Krisp · PicsArt · Podcastle · ServiceTitan

8th

Globally in the Numbeo Safety Index 2025

180

Days of visa-free entry for most countries

09How to join

By invitation
and conversation.

Because the cohort is small and built around real peer-to-peer exchange, participation is curated. There is no public ticket page — every seat is confirmed through a short conversation.

The process is light: one form, one call, one decision. We answer every request within 24 hours.

25 seats · Closing for July 2026

Send a brief request

Tell us your role, your company and the one AI question you'd most want answered. A few sentences are enough — we are reading for context, not pitch decks.

20-minute conversation with the curator

A short call to make sure the cohort, the focus and your objectives fit. You also use this call to ask anything — practitioners, logistics, terms, the agenda.

Invitation, agreement and reserved seat

If there is a fit, you receive a personal invitation with full terms — agenda, deliverables, what's included and the participation conditions. Your seat is held while you decide.

Pre-mission preparation

Two weeks before the mission, you receive the cohort profile, a short pre-read and a guided exercise so the work in Yerevan starts on day one, not in the middle of day two.

10Frequently asked

What people ask first.

Who is behind this mission?

The organiser is Armenia Privately, a premium operator of closed business programs in Armenia. The mission curator is Karen Avagyan, a graduate of the Skolkovo School of Management. The four confirmed practitioners — Bharath Yadla (Workato, Silicon Valley), Venkat Kam (Revinci.ai), Nikolay Kovalenko (Lenovo) and Levon Garibyan (Waterlok / Aparan) — are listed in the Practitioners section above.

Is this a business program or a travel experience?

It is a business program first. Days 2 to 4 are intensive working days. Day 1 is arrival and the first table; Day 5 is a cultural finale before departure. Roughly 60% of total time is business sessions, workshops and 1-on-1s with practitioners.

What is the working language?

The primary working language is English. Simultaneous translation is available for international keynote sessions when needed.

Do I need a visa to enter Armenia?

For most nationalities — including the EU, UK, US, UAE, Kazakhstan, Georgia and Russia — no visa is required for stays up to 180 days. We are happy to assist with the small number of cases that need a separate process.

What if I need to cancel?

Cancellation terms are part of the personal invitation and depend on the timing. Seats can also be transferred to another qualifying participant by arrangement with the organiser. Full conditions are included in the agreement that follows the curator's call.

Are there product pitches or sales during the event?

No. The program is free of vendor pitches. All practitioners are operators or business owners — not sales teams.

The competitor who adopted AI first
is already on a different clock.

The mission holds 25 seats, by invitation. If the cohort and the timing feel right, the next step is a short conversation. We reply within 24 hours.

Request invitation
Armenia as the environment. AI adoption as the outcome.